It was the 60s when Ugo Calà was little more than a child, and in his spare time he helped his father in the barber shop next to the Ponte Vecchio bridge. That little barbershop was frequented by the best goldsmiths in the city who were realizing the most beautiful jewels for the most prestigious international brands. Going against his father’s will, the young Ugo became an apprentice of one of the most famous jewelers of the Ponte Vecchio. After years of apprenticeship, combining the secrets of the secular Florentine goldsmith’s art, with a fashion idea in step with the times, Ugo decides to create the company that in the years to come becomes an important reference in the world of jewelry: Ponte Vecchio Gioielli.